CJ CheilJedang strives to create competitive social value with core
business capabilities which is based on CJ's only business method that
evolved from the founding philosophy 'Saeopboguk'.
CJ CheilJedang’s CSV is about how CJ Group operates its business, the newly-defined method that evolved from the founding philosophy Saeopboguk (building a stronger nation through business prosperity) to meet the demand of the time. It is aimed to tap into the company’s core talents and create new social values, achieving sustainable growth with society.
Upholding CJ’s CSV Proclamation in 2013, CJ CheilJedang develops social-value-based management further, while creating differentiated, shared values for countries and local communities where CJ operates its business. * CSV : Creating Shared Value
CSV is the most fundamental management principle of CJ CheilJedang in achieving the companywide vision and mission. We aim to create new shared values, including a win-win with society, sustainable environment, and health and well-being, based upon compliance (legal compliance, ethical management, safety management), thereby fulfilling our role in contributing to the nation and society as “a global lifestyle company creating healthy, happy and convenient lifestyles.”
A global lifestyle company creating healthy, happy and convenient lifestyles
CJ CheilJedang operates the CSV management team as part of the CSV organization of CJ Group for CSV projects and social contribution activities in its scope of business. Under the decision-making body and the advisory board of CJ Group, we conduct projects in connection with the Group’s medium and long-term CSV strategies to pursue systematic and effective CSV activities. We also undergo a self-feedback rocess to examine sustainable effectiveness and improve the projects.
CJ CheilJedang creates not only economic gains but also differentiated shared values through continued challenges and innovations. Focusing on social values (‘the win-win with the society’, ‘sustainable environment’, and ‘health and well-being’), we will build the industrial ecosystem for shared growth where a variety of future food industries can be fostered, contributing to creating a healthy society.
To establish its own CSV, CJ CheilJedang evaluates the significance of social and environmental values from the medium and long-term perspectives, and examines the relevance to its core business capabilities, viability, and social impact. Based on the evaluation, the company decides in which business sector it can excel, and accordingly makes plans and carries out related projects to maximize the effect of shared values.
When it comes to moving into overseas markets, CJ CheilJedang prioritizes the win-win growth with local communities and the creation of social values first. Of course, the company strives to build a positive reputation in the global market. We will gradually expand our CSV projects and become a global lifestyle company that exerts its core business capabilities to resolve social issues.
We provide support for improving the capacity of the domestic and overseas supply chain, thereby creating the industrial ecosystem for shared growth.Major Challenges
We minimize the environmental impact of all production activities, contributing to the sustainable environment of the planet.Major Challenges
We create healthy society by providing ONLYONE products and services.Major Challenges
CJ CheilJedang exerts efforts to create shared values over the entire process from seeds and raw materials to end users, for the purpose of providing healthy food to our customers. Based upon its primary management activities, the company pursues the growth of farms, the win-win growth with SME suppliers, and the health of customers at the same time, creating new values on its own.
We expand the added-value of agriculture by strengthening the competitiveness of farms and developing customized seeds. We identify what agricultural commodities companies want and improve the quality of products through continued R&D efforts. We also expand contract cultivation to guarantee the income source of farms and secure raw materials for processed food in a stable way, increasing the competitiveness of the food market in the future.
As the top general food company in Korea, CJ CheilJedang provides technology and know-how instruction to SME suppliers to create a healthy ecosystem in the food industry. The company also lays the groundwork for improving the capacity of these supplier, including support for innovating the management system and stepping into overseas markets, thereby strengthening the sustainability of the companies.